I'm proud of this teacher recruitment campaign we prepared for Louisiana Department of Education :) Targeting Gen Z, who's thinking about what professional career they'd like to pursue, we took a comedic approach to demonstrate teachers are irreplaceable. This is a robust TV, radio, online, and outdoor campaign. BeATeacherLA.com
The cool part for me is we got to shoot at my alma mater, Ben Franklin High School! I was hit with nostalgia in the hallways and got to catch up with my home room teacher.